SOLUTIONS WE PROVIDE
Our areas of expertise pan both Brand and Growth marketing initiatives.
01.
WIN THE DIGITAL SHELF ON ECOMM OR DTC WEBSITE
Consumers expect to be guided (not told) on what to purchase.
Bring together brand emotions and data analytics, focus on the most relevant KPIs, run MVTs and build brand equity while driving sales.
02.
ONBOARD, ENGAGE AND RETAIN CONSUMERS & MEMBERS
Almost 50% of consumer churn happens within the first 6-8 weeks.
Go beyond acquisition marketing into relationship marketing. Identify consumer High Value Actions, convert into KPIs & action plans and retain consumers.
03.
LEVERAGE A CUSTOMER ENGAGEMENT PLATFORM TO BUILD LIFETIME VALUE
Efficient use of MarTech capabilities ensure you deliver the right message, at the right moment, to the right consumer via the right channel across the consumer lifecycle.
04.
FIND YOU BRAND TONE OF VOICE & HOW YOUR PORTFOLIO BUILDS YOUR BRAND
Consumers seek authenticity. Align your brand purpose with your consumer identity, build your brand pyramid and ensure your product portfolio is supported by a solid brand architecture.
05.
CREATE AN ROI FRAMEWORK FOR YOUR DIGITAL MARKETING SPENDS.
Go beyond the campaign metrics of Reach, CPM, CTR. Build Return on Ad Spend (ROAS) models, create guardrails for Cost Per Acquisition and enable your marketing spends to create the ROI that is feasible and enables sustained growth.

“The best consumers are not market segments or tiny blips in big data. The are individuals with hopes, dreams needs and emotions.”
BRAND FLIP by Marty Neumeier